Franconia Beer Message Board

Mahrs-Bräu to boycott returnable crates system
Posted by Barm on 2019-12-19 08:50:31
Stefan Michel's ongoing campaign to run Mahr’s Bräu into the ground takes a new turn as the brewery announces on Facebook its intention to depart from the German reusable beer crates system and use cardboard cartons instead.

Apparently the brewery is losing 200.000 EUR a year due to its own stupid decision to market its beer in custom crates which do not make it back to the brewery from foreign parts (Berlin).

Hopefully the conservatism of local drinkers who are used to picking up a crate will put an end to this nonsense.
 
 
Followups:
   Mahrs-Bräu to boycott returnable crates system by Barry Taylor on  2019-12-19 09:29:00
   Mahrs-Bräu to boycott returnable crates system by Barry Taylor on  2019-12-19 09:29:01
   Mahrs-Bräu to boycott returnable crates system by Jason on  2019-12-19 09:40:34
     Mahrs-Bräu to boycott returnable crates system by Nor on  2019-12-19 14:32:22
       Mahrs-Bräu to boycott returnable crates system by Jason on  2019-12-19 15:50:12
         Mahrs-Bräu to boycott returnable crates system by Nor on  2019-12-19 23:05:53
     Mahrs-Bräu to boycott returnable crates system by Andrew H on  2019-12-19 23:55:06
           Mahrs-Bräu to boycott returnable crates system by Andrew H on  2019-12-20 00:04:01
           Mahrs-Bräu to boycott returnable crates system by Jason on  2019-12-20 00:36:11
             Mahrs-Bräu to boycott returnable crates system by Jason on  2019-12-20 00:41:46
             Mahrs-Bräu to boycott returnable crates system by AndyH on  2019-12-20 01:30:44
               Mahrs-Bräu to boycott returnable crates system by Jason on  2019-12-20 03:12:33
               Kwak [was:Mahrs-Bräu to boycott returnable crates system] by Barm on  2019-12-20 04:36:55
                 Mahrs-Bräu to boycott returnable crates system by AndyH on  2019-12-20 08:43:42
Post is less than 24 hours old       Mahrs-Bräu to boycott returnable crates system by Uncle Jimbo on  2020-01-24 13:25:49
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